Kimball Office has earned the opportunity to help lead BMW through a revolutionary rebranding event

Kimball Office has earned the opportunity to help lead BMW through a revolutionary rebranding event by bringing a heightened experience to BMW dealers and clientele. By providing an unsurpassed, exceptional furniture experience for the BMW Future Retail Program, Kimball Office is honored and proud to be their furniture manufacturer of choice.

In partnership with AFD, one of the nation’s largest and most respected furniture management companies, Kimball Office was chosen from a strong field filled with many familiar competitors. So, why Kimball Office? Kimball Office’s beginnings are firmly rooted in the German tradition and heritage that encompass and surround our Jasper, Indiana, headquarters, ultimately providing BMW with an overall peace of mind and an assurance as to the quality of our product. Our pledge and promise of quality was imperative to the decision, as well–quality is an inherent trait of BMW and they fully expected the same of their furniture. We also have a best-in-industry lead time and, combined with our extensive manufacturing capabilities, we were easily positioned to produce the large quantities necessary while also guaranteeing on time every time delivery. The breadth of our product offering was tremendously important as well, as the custom portion of the dealerships opened a door for standard product in the back half of the showroom. Additionally, our current and historical industry-leading sustainability efforts played an important role in BMW’s decision. For three years in a row, BMW has been recognized as the most sustainable automotive manufacturer in the world–clearly, our feelings toward organizational environmental responsibility are shared beliefs. Aesthetically, BMW wanted the flow and feel of their dealerships to evoke emotions based upon elegance, beauty, and timelessness. Kimball Office’s attention to detail and pride in craftsmanship brought the ability to manufacture furniture that was complimentary to the remarkable vehicles by which it would be positioned. BMW believes in working with companies that match their corporate culture. Ultimately, they found confidence in our Brand and the ability for Kimball Office to meet and exceed all of their expectations. We are, undoubtedly, proud to be BMW’s furniture manufacturer of choice. Click here to view a gallery of images.   For more information about Kimball Office Furniture contact us today.